Criteria

Nominations were opened towards the end of last year for consumers around the country to vote and nominate their best butchery. "Consumers are becoming more educated about what to expect from their butchers and are giving credit to those butchers who are exceeding their expectations", says Dave Ford, spokesperson for the Red Meat Industry in South Africa.

From the thousands of nominations received, a short list of 75 finalists were chosen. A 212 point checklist was used to independently assess all of these finalists, and based on criteria such as in-store hygiene, supplying quality assured roller marked SA Beef, offering the best advice as to meal preparations and cost-effective ways of buying the best cuts.